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MEETINGS & MARKETING
Medica: Speaking of Women’s Health
Medica called on us to provide all of the audio/visual support
for the 2003 and 2004Speaking of Women's Health Conferences and
to produce their marketing video – a tool that captures the
excitement, recognizes current sponsors and will help to attract
potential sponsors for the next event.
Held at the Minneapolis Convention
Center, with nearly 1,000 women attending, the second annual meeting
provided day-long workshops and lectures geared toward educating
women about their health and well-being. During the day, our producers
and camera crews shot interviews with keynote speakers and with
conference organizers, plus footage of the event itself. We then
scripted and produced a high-energy 10-minute marketing piece that
will prepare the way for next year’s event to be even more
successful. |
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