|
HEALTHCARE PROFESSIONALTRAINING
UNITEDHEALTH GROUP / EVERCARE
UnitedHealth Group’s Evercare division called on Hoffman Communications
to produce a unique training module for their healthcare professionals
working with elderly clients. The module teaches effective communication
procedures among care provider team members.
Hoffman Communications videotaped
the subject matter experts’ presentations. Then we suggested
something that would add impact to the lessons: reenacting real
life vignettes that would demonstrate effective communication management.
Dramatizations complement the lectures, increase audience interest
and lesson retention.
This first phase of Evercare’s media-based
training was delivered throughout the Evercare system. Typically
Evercare teachers would have traveled around the country to deliver
the lessons classroom style. Putting their new more effective content
on a media made their lessons consistent, engaging, repeatable,
and saved on the costs of time and travel. |
|
|
